Participatory cultures - Wikinomics and We-Think
Pro's:
More input to develop idea
Cost effective
Nothing to lose
Access to facilities
Split up workload
Do deadline
Control over work
Knowledge is power
Doesn't have a deadline
Youtube, wikipedia etc. is an ongoing process, doesn't have to finish
Con's:
Participation gap
Transparency problem
Ethnics challenge
Never make a profession out of it
Destroying establishes bsuiness model
Participants are not always close, so communication can be hard
Internet combines with others meaning explosive creativity
You are what you share!! - WE THINK
- Charles Leadbeater
Structures
Heirachy
Don Tabscott author of Grown up digital
Contributary culture - key phrase
Friday, 30 April 2010
Friday, 12 March 2010
CRITICAL PERSPECTIVES - Theories
TZVETAN TODOROV
The classical narrative:
Equilibrium: the normal state at the beginning of the text. Any opposing forces are in balance
Dis-equilibrium - An action or conflict introduced into the narrative
New-equilibrium - the conflict is resolved and the narrative strands are tied together
ROLAND BARTHES
Five Codes:
The action or Proairetic (questions and actions)
CLAUDE LEVI-STRAUSS
meaninh in narratives is based upon binary oppositions (conflict) he was less interested in the arrangement of the narrative and more in the seeper meaning of themes.
VLADIMIR PROPP
the Morphology of the Folk Tale was first publiashed in1928. Propp examined hundreds of folk tales and concluded that a fomula was commonplace including:
8 Character Roles:
The Villain
The Hero
The Donor
The Helper
The Princess
Her Father
The Dispacher who sends the hero on his way
The False hero
The classical narrative:
Equilibrium: the normal state at the beginning of the text. Any opposing forces are in balance
Dis-equilibrium - An action or conflict introduced into the narrative
New-equilibrium - the conflict is resolved and the narrative strands are tied together
ROLAND BARTHES
Five Codes:
The action or Proairetic (questions and actions)
CLAUDE LEVI-STRAUSS
meaninh in narratives is based upon binary oppositions (conflict) he was less interested in the arrangement of the narrative and more in the seeper meaning of themes.
VLADIMIR PROPP
the Morphology of the Folk Tale was first publiashed in1928. Propp examined hundreds of folk tales and concluded that a fomula was commonplace including:
8 Character Roles:
The Villain
The Hero
The Donor
The Helper
The Princess
Her Father
The Dispacher who sends the hero on his way
The False hero
CRITICAL PERSPECTIVES - Narrative
Story - Intro, middle, end and a PLOT
Eminem Video:
Story:
- Ego
- Conflict
- Good VS Evil
- Opposing Views
- Choice
- Decision
3 seperate plots - split second decision - "Life's crossroads" Point of No Return (P.O.N.R)
Plots:
1. Off Licence
2. Date Rape
3. Cheating Wife - the characters create a twist at the end
Characters:
2 Lead characters - Consciences, Super ego/ego, Good VS Evil, Devil VS Angel (on shoulder)
3 Supporting characters @ crossroads
- MICRO -
Frozen Shot
Eminem Video:
Story:
- Ego
- Conflict
- Good VS Evil
- Opposing Views
- Choice
- Decision
3 seperate plots - split second decision - "Life's crossroads" Point of No Return (P.O.N.R)
Plots:
1. Off Licence
2. Date Rape
3. Cheating Wife - the characters create a twist at the end
Characters:
2 Lead characters - Consciences, Super ego/ego, Good VS Evil, Devil VS Angel (on shoulder)
3 Supporting characters @ crossroads
- MICRO -
Frozen Shot
Friday, 15 January 2010
Things to consider:
* Reach - Your target audience
Global audience
*Delivery - Phsyical
Digital
*Price Point - Share of revenue
* Set up costs?
* Exclusive - Competitors
*Visibility/Marketing
Making money from publishing your writing
- Helium market place
- Issuu
Associated Content (website): "The site offers upfront payment for articles on a wide range of topics, both high and lowbrow. You can even sell your research papers and class essays. Even though the site doesn't pay for creative writing, poetry or prose, it does allow you to showcase writing of all kinds. In fact, that's one of the biggest benefits of using Associated Content: it provides the opportunity to present your writing to a large and varied audience. Better yet, Associated Content rewards you (translation: pays you) for page views. you prefer photography over writing, you can create slideshows, too. You can also post your video and audio files to AC and get paid for the number of page views the content receives."
Associated Content pays depending on how many views the page gets.
http://www.associatedcontent.com/article/795811/how_to_get_paid_to_publish_a_beginners.html
Lulu (website): "Lulu is a place where people can buy or sell many kinds of content. We feature novels, technical manuals, poetry, articles, photographs, animations, and content that defies easy categorization. In other words, we help people distribute information and art that span a wide range of subject matter. As such, we also set out to provide a safe, friendly, and serious site for people of all ages and backgrounds"
"Users are asked to choose the amount of creator revenue they will receive for each piece of Content sold. If Lulu sells your content, and we receive payment, Lulu will pay you the creator revenue amount you chose. In general, Lulu's service fee is 20% of the gross margin resulting from the sale of Content. The gross margin is the net amount actually received for your Content after freight and manufacturing costs are subtracted." - From Lulu website
http://www.lulu.com/about/member_agreement.php#payment
Making money from publishing your films, footage and videos online:
- pay you for your stock footage - istockvideo, gettyimages, thoughtequity, pond5.com
- publish videos on social networking sites and be paid for the adverts around it - flixya
- pay-per-click-through = for every thousand views you get a certain amount of money - assocaited content
- pay per views - metacafe
- authors, musicians and filmakers, revenue share with authors, they will sell and manufacture your work and give you a certain percentage fo the revenue - createspace (amazon)
- they will buy your footage and give you a percentage of your revenue - netflix
- they will master and buy your dvd and sell it on, you get half the money - dvd baby
- distributior to help get on to itunes - tunecore
Making money from publishing your music
CD baby
Myspace music
Tunetribe
Tunecore
Amazon
Making money from publishing your radio
live365.com
tunetribe or tunecore to do a podcast for itunes
* Reach - Your target audience
Global audience
*Delivery - Phsyical
Digital
*Price Point - Share of revenue
* Set up costs?
* Exclusive - Competitors
*Visibility/Marketing
Making money from publishing your writing
- Helium market place
- Issuu
Associated Content (website): "The site offers upfront payment for articles on a wide range of topics, both high and lowbrow. You can even sell your research papers and class essays. Even though the site doesn't pay for creative writing, poetry or prose, it does allow you to showcase writing of all kinds. In fact, that's one of the biggest benefits of using Associated Content: it provides the opportunity to present your writing to a large and varied audience. Better yet, Associated Content rewards you (translation: pays you) for page views. you prefer photography over writing, you can create slideshows, too. You can also post your video and audio files to AC and get paid for the number of page views the content receives."
Associated Content pays depending on how many views the page gets.
http://www.associatedcontent.com/article/795811/how_to_get_paid_to_publish_a_beginners.html
Lulu (website): "Lulu is a place where people can buy or sell many kinds of content. We feature novels, technical manuals, poetry, articles, photographs, animations, and content that defies easy categorization. In other words, we help people distribute information and art that span a wide range of subject matter. As such, we also set out to provide a safe, friendly, and serious site for people of all ages and backgrounds"
"Users are asked to choose the amount of creator revenue they will receive for each piece of Content sold. If Lulu sells your content, and we receive payment, Lulu will pay you the creator revenue amount you chose. In general, Lulu's service fee is 20% of the gross margin resulting from the sale of Content. The gross margin is the net amount actually received for your Content after freight and manufacturing costs are subtracted." - From Lulu website
http://www.lulu.com/about/member_agreement.php#payment
Making money from publishing your films, footage and videos online:
- pay you for your stock footage - istockvideo, gettyimages, thoughtequity, pond5.com
- publish videos on social networking sites and be paid for the adverts around it - flixya
- pay-per-click-through = for every thousand views you get a certain amount of money - assocaited content
- pay per views - metacafe
- authors, musicians and filmakers, revenue share with authors, they will sell and manufacture your work and give you a certain percentage fo the revenue - createspace (amazon)
- they will buy your footage and give you a percentage of your revenue - netflix
- they will master and buy your dvd and sell it on, you get half the money - dvd baby
- distributior to help get on to itunes - tunecore
Making money from publishing your music
CD baby
Myspace music
Tunetribe
Tunecore
Amazon
Making money from publishing your radio
live365.com
tunetribe or tunecore to do a podcast for itunes
Friday, 4 December 2009
Friday, 27 November 2009
Last.fm Group Essay
LastFM Essay
Last.fm is a UK-based Internet radio and music community website, founded in 2002. On May 30th 2007, it was announced that Last.fm had been bought by CBS for £140million. After CBS redesigned Last.fm a press release recognized the redesign saying it had generated a 20% growth in the sites traffic. On Tuesday, 24 March 2009 it was announced on the official Last.fm blog that Last.fm will charge users — except for those in the United States, United Kingdom, or Germany — a subscription fee of €3.00 per month for use of Last.fm radio. Since April 27 this subscription has become active.People have their own profiles on last fm when they subscribe, so they can listen to music. You can see their profile picture and how recently they have been on the site. It also tells you the last song they listened to or are currently listening to. You can ‘browse people’ by selecting the country they live in, and what taste in music they have. Last.fm claims over 30 million active users, based in over 200 countries. at the minute LastFM is worth £7.87 million
User interaction
It is now free for artists to sign up and join the pages they may already have from other users. They can then upload their music and earn royalties every time their song is played and their music will be played in radio shows similar to the genre of their music.
There is also a shout box feature that allows the consumer to give feedback on the artist, radio show, group or musical events that are advertised on the artist’s page.
There are also groups that users can join for each artist, genre or tags set up by users. There are discussion boards and forums consumers can also add pictures to the site or the site which can be played in slideshows of artists when they are played.
On each page there is a recent activity section like most social networking sites that update users on tags, comments and other users’ activity in relation to the artist.
Not knowingly the users are always interacting with the site because of the Scrobbler software which automatically uploads what you have been listening to so that the site can develop a playlist / radio show for the user and other users in what they listen to. A customizable display of Recently Played tracks is now available via some web services, allowing users to add them to blogs, MySpace or as forum signatures. To promote the music they listen to.
Availability
Last fm can be played through multiple different devices. They still use scrobbler technology either sending the data automatically with an inbuilt internet connection or the scrobbler software sends the user data to the site when attached to a computer. These devices are:
1. IPod,
2. IPod touch and IPhone,
3. Other players with the Rockbox firmware
4. Playstation portables
5. Microsoft Zune
6. Toshiba's Gigabeat line
7. SanDisk's Sansa series
8. Samsung's YP series
9. TrekStor Vibez
10. Smartphones
11. X-box
There is laso a range of media players with the software that have the software support to send song information to Last FM, some of these are the X-Box media centre, VLV media player, Spotify and aTunes.
There is also plugins available to allow you to use Last FM through players like iTunes, Yahoo music engine, RealPlayer and Napster.
Recommendations for the future
Last.fm has never had a public radio API, although we've tolerated third-party clients using the undocumented calls that our client uses. This is finally about to change - we're going to make a public, documented streaming API available to everyone who has an API account. There are a few limitations:
1. Only subscribers will be allowed to stream using API applications unless you negotiate a separate deal with us - we need to get the money to cover royalties.
2. You won't be allowed to use our API to stream to mobile phones. This is unfortunately a limitation of some of our licensing agreements. (We may make exceptions to this)
These changes should be made by the end of next week. Alongside this, we'll be shutting down the remainder of the old, undocumented streaming APIs over the next couple of weeks.
To allow dance company’s to publish there work onto the site
To do all that is possible to keep up with competitors;
Maintain the site is free
Allow small adverts to cover costs
Rivals of Last FM
Imeem
· Social media site
· Share with friends
Pandora
· Easier then imeem or Last.Fm
· Intelligent internet radio service
· Gives feedback on other things you would like depending on what you have already chosen.
· You can buy tracks from ITunes or Amazon MP3 from this site.
Yahoo Music
· Closed music unlimited service
· Using Rhapsody instead still most popular though
· Based on preferences you give and gives feedback and suggestions based on this.
· Internet Explorer the only compatible browser
ITunes
· Uses Apple
· Pay for music – shop
· Convert it onto your apple phone or TV
Spotify
Adverts after every few tracks
Unlimited free streaming music
Napster
· Been around 10 years
· Mp3 contents shared
· Copyright infringement issues
Last.fm is a UK-based Internet radio and music community website, founded in 2002. On May 30th 2007, it was announced that Last.fm had been bought by CBS for £140million. After CBS redesigned Last.fm a press release recognized the redesign saying it had generated a 20% growth in the sites traffic. On Tuesday, 24 March 2009 it was announced on the official Last.fm blog that Last.fm will charge users — except for those in the United States, United Kingdom, or Germany — a subscription fee of €3.00 per month for use of Last.fm radio. Since April 27 this subscription has become active.People have their own profiles on last fm when they subscribe, so they can listen to music. You can see their profile picture and how recently they have been on the site. It also tells you the last song they listened to or are currently listening to. You can ‘browse people’ by selecting the country they live in, and what taste in music they have. Last.fm claims over 30 million active users, based in over 200 countries. at the minute LastFM is worth £7.87 million
User interaction
It is now free for artists to sign up and join the pages they may already have from other users. They can then upload their music and earn royalties every time their song is played and their music will be played in radio shows similar to the genre of their music.
There is also a shout box feature that allows the consumer to give feedback on the artist, radio show, group or musical events that are advertised on the artist’s page.
There are also groups that users can join for each artist, genre or tags set up by users. There are discussion boards and forums consumers can also add pictures to the site or the site which can be played in slideshows of artists when they are played.
On each page there is a recent activity section like most social networking sites that update users on tags, comments and other users’ activity in relation to the artist.
Not knowingly the users are always interacting with the site because of the Scrobbler software which automatically uploads what you have been listening to so that the site can develop a playlist / radio show for the user and other users in what they listen to. A customizable display of Recently Played tracks is now available via some web services, allowing users to add them to blogs, MySpace or as forum signatures. To promote the music they listen to.
Availability
Last fm can be played through multiple different devices. They still use scrobbler technology either sending the data automatically with an inbuilt internet connection or the scrobbler software sends the user data to the site when attached to a computer. These devices are:
1. IPod,
2. IPod touch and IPhone,
3. Other players with the Rockbox firmware
4. Playstation portables
5. Microsoft Zune
6. Toshiba's Gigabeat line
7. SanDisk's Sansa series
8. Samsung's YP series
9. TrekStor Vibez
10. Smartphones
11. X-box
There is laso a range of media players with the software that have the software support to send song information to Last FM, some of these are the X-Box media centre, VLV media player, Spotify and aTunes.
There is also plugins available to allow you to use Last FM through players like iTunes, Yahoo music engine, RealPlayer and Napster.
Recommendations for the future
Last.fm has never had a public radio API, although we've tolerated third-party clients using the undocumented calls that our client uses. This is finally about to change - we're going to make a public, documented streaming API available to everyone who has an API account. There are a few limitations:
1. Only subscribers will be allowed to stream using API applications unless you negotiate a separate deal with us - we need to get the money to cover royalties.
2. You won't be allowed to use our API to stream to mobile phones. This is unfortunately a limitation of some of our licensing agreements. (We may make exceptions to this)
These changes should be made by the end of next week. Alongside this, we'll be shutting down the remainder of the old, undocumented streaming APIs over the next couple of weeks.
To allow dance company’s to publish there work onto the site
To do all that is possible to keep up with competitors;
Maintain the site is free
Allow small adverts to cover costs
Rivals of Last FM
Imeem
· Social media site
· Share with friends
Pandora
· Easier then imeem or Last.Fm
· Intelligent internet radio service
· Gives feedback on other things you would like depending on what you have already chosen.
· You can buy tracks from ITunes or Amazon MP3 from this site.
Yahoo Music
· Closed music unlimited service
· Using Rhapsody instead still most popular though
· Based on preferences you give and gives feedback and suggestions based on this.
· Internet Explorer the only compatible browser
ITunes
· Uses Apple
· Pay for music – shop
· Convert it onto your apple phone or TV
Spotify
Adverts after every few tracks
Unlimited free streaming music
Napster
· Been around 10 years
· Mp3 contents shared
· Copyright infringement issues
BBC Announcees Radio Player
BBC's new Radioplayer lets you search for tunes
Instant streaming of over 400 BBC and commercial channels
By Adam Hartley
BBC Radioplayer launching early 2010 - letting you search over 400 commercial and BBC stations instantly
The BBC's new Radioplayer will finally launch early in the new year, allowing listeners to tune into over 400 live streams of broadcasts from both BBC national and local stations and from leading British commercial radio stations.
Rather niftily, taking lessons from the likes of Spotify and Last.fm, the BBC Radioplayer will also feature and option to let listeners search for individual songs, though specific details on how that technology (and the music licensing details that are behind it) will work are still to be revealed by the BBC.
PCs, phones, TVs
The UK Radioplayer is a pop-up console that will work on PCs initially, with plans afoot to roll it out to other platforms including Mac, IPTV and smartphones soon after launch.
Users will be able to instantly search every station on the network for news, sport, music and their favourite tunes of the moment using the Beeb's newly designed radio search engine.
Stations involved will also be able to develop their own offerings to give listeners all kinds of 'added value' extras such as click-to-buy music services.
Heads of Terms for the project have been signed by the BBC, trade body RadioCentre, Global Radio and Guardian Media Group.
You can check out the BBC's current radio offerings online via its website at www.bbc.co.uk/radio/
Via musicweek.com/
Instant streaming of over 400 BBC and commercial channels
By Adam Hartley
BBC Radioplayer launching early 2010 - letting you search over 400 commercial and BBC stations instantly
The BBC's new Radioplayer will finally launch early in the new year, allowing listeners to tune into over 400 live streams of broadcasts from both BBC national and local stations and from leading British commercial radio stations.
Rather niftily, taking lessons from the likes of Spotify and Last.fm, the BBC Radioplayer will also feature and option to let listeners search for individual songs, though specific details on how that technology (and the music licensing details that are behind it) will work are still to be revealed by the BBC.
PCs, phones, TVs
The UK Radioplayer is a pop-up console that will work on PCs initially, with plans afoot to roll it out to other platforms including Mac, IPTV and smartphones soon after launch.
Users will be able to instantly search every station on the network for news, sport, music and their favourite tunes of the moment using the Beeb's newly designed radio search engine.
Stations involved will also be able to develop their own offerings to give listeners all kinds of 'added value' extras such as click-to-buy music services.
Heads of Terms for the project have been signed by the BBC, trade body RadioCentre, Global Radio and Guardian Media Group.
You can check out the BBC's current radio offerings online via its website at www.bbc.co.uk/radio/
Via musicweek.com/
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